Certified Course

Certified Courses
CS105

Setting Up an Effective Alumni Association

Educational institutions have opportunities to create unique alumni associations which will look and feel more like alumni communities. This course will show you how you can create active alumni communities to increase enrollment, retention and placement for your entire institution. You will learn how to provide your alumni with valuable services and how to seek their help to enhance your educational programs and career services, as well as marketing and admissions. From getting started to setting up an alumni data base management system and determining the institution's return on investment, this course provides you with operational strategies for establishing an effective alumni association.

Course Rating
Course Testimonials
Course Structure
Course Objectives
Performance Group
Certification Credits

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In conjunction with the Kentucky Community and Technical College System, MaxKnowledge has been honored by the 1EdTech Consortium as a Learning Impact Award Finalist for scaling pedagogical knowledge and practice through evidence-based technology.

MaxKnowledge Founder & CEO, Dr. Amir Moghadam, has been named as one of Career College Central's top 12 innovators leaping forward with ideas that have influenced the career education realm.

MaxKnowledge Chief Learning Officer, Tarlon Moghadam, has been named as one of Career Education Review's top 20 leaders changing career education.

In collaboration with the Universal Technical Institute, an independent evaluation study by the ROI Institute® proved the ROI of MaxKnowledge employee training on student retention to be over 500%.

MaxKnowledge leadership development courses are sponsored by Harvard Business Publishing and feature content from Harvard ManageMentor®.

Performance Group

This course provides you with a lifelong peer-to-peer learning opportunity through a specific Performance Group created within the Career Ed Lounge, a learning community of career education professionals. This allows you to learn and share with your peers at any time you want, even after you complete the course.

Go to the Performance Group for this Course

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Course Testimonials

"I enjoyed this course, and am going to look into having an alumni association on our campus. It gave me the tools to get started and manage an association!"

"I came away with a few great ideas that I intend to hit the ground running with!"

"Solid course with good ideas."

"Great course with lots of good ideas to begin an Alumni Association."

"I love this course, so amazing and informative!"

Course Objectives

Module 1: Preliminary Steps

Determine why an Alumni Association is being created.
Create guidelines to set up an Advisory Board.
Agree to guidelines to set up an Advisory Board.
Determine where the Alumni Association fits within the corporate and/or school organization chart.
Formalize Alumni Association Director Job Description.
Determine if an Alumni Association at your campus is a result of a mandate from leadership, pressure from competition, or other.

Module 2: Setting Up

Set up a dedicated Alumni Association website.
Outline a one- to two-year plan for the Alumni Association roll-out and development.
Gain buy-in from the entire school.
Structure details including budget, relationships with other departments, and integration with current student management system.
Determine initial return-on-investment guidelines.

Module 3: What the Alumni Get

Describe the Alumni Association benefits to graduates.
Decide on the membership process.
Research and list benefit offerings.
Discuss how to plan and set up Alumni events.

Module 4: Challenges and Opportunities

Determine what the school expects from its alumni.
Describe the challenges to setting up an Alumni Association.
List the short- and long-term benefits of an Alumni Association.
Discuss the public relations and community outreach opportunities.
List the barriers to getting an Alumni Association started at your school, and ways to overcome them.

Course Structure

Course Format

Can Start Anytime
Self-paced (within course enrollment timeframe)
4 Hours of Activities

Completion Requirements

Study Course Content
Pass ALL Required Quizzes

Digital Badge & Certificate of Completion

4 Hours of Continuing Education
Awarded upon successful completion of course

Course Rating

Certification Credits

This course provides a Certificate of Completion with 4 hours of continuing education credits.
This course provides credit toward the Certified Higher Education Professional (CHEP) credential in the following specialization area(s):
- CHEP in Career Services
This course provides credit toward the continuing education requirements for CHEPs in all areas of specialization.

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